Growing the business in very short time is not that very easy for everyone. It requires boosting sales; but it is not just simply selling your product or service to existing and potential customers. A business will be successful only if it has a methodical and well-organized way of meeting leads so that they can be transformed to sales and eventually loyal customers. After so much research and study on the various CRM’s,  Salesforce is recommended as one of the best CRM software for the businesses as it offers the whole lot needed to make it earlier and easier to close the sales for a business. Here are some credible reasons as to why it is the best CRM software in the marketplace.

On-Premises vs. Cloud based

Customer Relationship Management software solutions are offered often in ‘on-premises’ delivery models since 15 years from now; usually companies install this software on their servers and maintain it in-house. However, with the help of on-premise CRM software’s today the IT companies had a benefit to take the technical responsibilities that include the system design, infrastructure and server supervision.

However there is a lined way for a narrative kind of CRM and the Cloud based CRM. While these CRM applications can be hosted by the vendors and organizations in any cloud based CRM’s and help to increase access to data throughout the web without having to fret about any practical aspects of managing it.

Cloud has become so popular over time; and upsetting the thought of the on-premise CRM model as there was no software license fee involved, and the organizations don’t need devoted IT staff or infrastructure. The Cloud CRM has in turn reduced the cost of monthly services and eased the set up process.

What is Salesforce CRM?

Organizations are in need of a cloud CRM as it helps them to deal with all sorts of customer concerns varying from marketing to sales and towards promoting to customer service. This process not only streamlines the enterprises but in turn help in saving valuable capital and time. Salesforce  was founded in the year 1999 by former Oracle executive Marc Benioff, Dave Moellenhoff, Parker Harris, and Frank Dominguez - with a dream to reinvent the Cloud CRM model and now, Salesforce defines the new era of cloud computing.

Salesforce in Marketing Team

Salesforce proficient version helps the marketing teams of a company create and track a variety of marketing campaigns to determine the success rate and automatically provide leads to the sales team of the company.

Salesforce in Customer Support Team

 Salesforce also keeps a track of various customer issues and tracks them for resolution based on various increase rules such as the significance of the client and beyond time. This improves customer satisfaction levels as the issues do not fall through pitfalls and are directly escalated to the next level.

Development and testing walk side by side in any organization, and will also work apart in some scenarios. The use of Independent software testing companies today is huge as they play a vital role and carry immense technological understanding and are solely dedicated to testing different types of software applications thoroughly. You can choose custom made software testing services and solution offerings which allow various companies to get a break from testing activities and focus more on other business areas.

Many businesses now rely on software applications and software development companies which projected to provide fully functional, high performance based and secured software applications. If these factors are omitted, then it could lead to the heavy loss for the businesses. Before the product or the software is ready to release the development team needs to filter the product through many phases and ensure that the application or software is moved to testing, this helps the development teams to find all the minor and major bugs before they release the product and help them to realize the pre-development issues and post development issues that always leads to close down the task before it goes out the market.  

The testing phase is essential for any application or software. If it is not performed properly, then it will not only effect the pre-developed applications, but complete software development life cycle, due to this the product / applications might not come out with the quality expected. This is the practice companies perform testing of their software applications just before they are released to the market. This can be terrible as testing in the last stages as on the things to see will be with of many defects which could be functional or nonfunctional. The major purpose of testing is to make sure that software applications work accurately and meet user prospect. The development companies that work on multiple projects might face difficulties in testing for each assignment due to lack of required time. If they want to perform testing in-house, the management might need to maintain multiple teams to handle testing projects which can be costly.

These companies might also face challenges in finding the suitable testing tool for the project, and even face difficulties in finding accurate testers who carry knowledge on current tools than the existing testers have. To maintain development and testing activities is a huge challenge. The Independent software testing service providers’ help vendors to have a better choice for the software development companies that want to get free from testing activities and achieve quality service for their money. These vendors offer only software testing services, and more to it they are able to provide preferred testing services for different applications, where as some vendors also offer software testing services and solutions that provide flexibility and competence for the testing seeking companies. On average, these vendors connect a pool of capable testers who have deeper expertise in the relevant projects, identify right tools for the project and adhere to deadlines. Most independent software testing vendors are equipped with capabilities like best practices, robust test management, effective test execution, monitoring, global delivery, and 24/7 support. This will help a software development company accelerate time to market.

Today, customers are looking for the best than the better in everything and want it quick along with seamless digital experience, so will it happen, but how?

Let us look how digital experience and digitalization will help us improve our business.

We should thank companies like; Apple and Amazon who anticipates that every organization should deliver products and services rapidly, with a seamless user experience.  

Consumers are looking for the ablity to login to their electricity account and check their electricity consumption online. They go to the telecommunications dealer and to buys a smartphone and expecting it to activate instantly. They even looking at the banks to approve their personal or mortgage loan instantly. They expect instant approval of services whether it private/public sector.

They even wonder why they need to provide identification proofs and financial statements to the banks when their employer is crediting their pay checks every month on-time.

Customers are demanding for instinctive interfaces, , personalized treatment, persistency and  consistency, real-time accomplishment,  negligible errors and 27/7 availability. This behavior of the consumers are changing rapidly they are looking for more comforts and customizations.

It’s more than a greater customer experience, nonetheless; when establishments get it right, they can as well tender aggressive pricing because of lesser overheads, enhanced and well equipped operational controls, with less risk.

Enchant the Customer

To catch hold of their consumer expectations organizations must gear up the process of digitization of their business. But it should be more that the automating a current process. Organizations must rethink to reinvent the operations process, including a quick decision making strategy, permit the less number of required steps, speeding up the documentation process parallel efforts should be taken with fraudulent and regulatory issues.   

Operating models, skills, organizational structures, and roles need to be redesigned to match the reinvented processes.

Operating models should be accustomed and redesign to facilitate customer insights better performance tracking capabilities, and decision making abilities. The process of Digitization often requires new skills combined with that old wisdom.

Nevertheless to say that There are huge benefits by the digitizing processes, companies can save cost upto 90% and TAT (turnaround time) enhanced by several orders of magnitude.

For example one financial institution digitized its mortgage application, assessment process decision making process, which gave the organization of ability to cut the cost per 70 percent and reducing the time to preliminary documents approval from numerous days to just in minutes process.

A telecom service provider can up with a system where customers get the feasibility to activate their new phones without the involvement of the backend department. Through digitization process insurance companies automatically arbitrate a large share of its simple claims. Upgrading from paper and manual process with software allows organizations to collect the required data automatically which also improves the process performance, while reducing the cost and risks. Digitization also helps manager to address the issues before they become critical. Supply chain quality issues can be acknowledged and resolved by monitoring purchaser business activities and feedback.

Many top organizations are reinventing their processes, testing the whole lot of things connected to an existing process and renovating it using cutting edge digital technology.

This approach is done through series of process combining advanced and traditional process, like lean and agile.

Hit Factors

Companies in every sector can gain knowledge from the practices conducted by other organizations that have implemented this successfully.

The process of Successful digitization implementation starts by developing a scheme for the future state for each process keeping aside the current constraints and reducing the turnaround time from days to minutes. Once the future scheme has been developed constraints will be revisited. Organizations should always focused to confront each constraint.

Recurrently checking the consumers experiences not only boost effectiveness in definite areas but also helps to address some burning issues. But this is not a complete recipe to deliver great user experience. To enrich the user experience the digitization team should receive spport from every corner involved in user experience.

Tackle the End-To-End Customer Experience

But it will never deliver a truly seamless experience, and as a result may leave significant potential on the table. To tackle an end-to-end process such as customer on boarding, process-digitization teams need support from every function involved in the customer experience.

To achieve this, some companies are creating cross functional and start up style units, which is way to involve all the stakeholders and users concerned with the end-to-end user experience. Members are often collaborated to achieve better lines of communication and guarantee a true team effort.

Build Capabilities

Resources on Digitization are in short supply, so successful portfolios put emphasis on construction in house capabilities.

The aim is to provide excellent service with highly skilled staff with the intention that can be called upon to digitization quickly. Organizations should hunt for faculty externally to meet the requirement for new roles, and skill sets, like user-experience designers and data scientists . To achieve this, managers selected in the first wave to pilot the transformation must be carefully picked, and he/she should be ready to commit with the organization for a long time well trusted in the organization,. It is also essential that the staff has the ability to build the necessary technology components in a high proficient way so that they can be able to be reused across processes, maximizing economies of scale.

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Two development firms in Big data and Analytics space; DATA -Tableau and Hortonworks saw a critical time when their data released missed the forecast by 0.05$, and dropped their stock by five percent.  This is what going frequently with companies and no one has any clue on what is going on with BI business Intelligent and Hadoop space. Should companies run from BI and Big data space before it completely collapses?

Instead of focusing on the sensational headlines; the investors and technology corporate leaders should also focus on the missed forecasts as they leave some clue on some important analysis and trends which will help them to grow. 

While the companies need to look at their results in the context of the industry as a whole; which will show the exact results as per the worldwide analysis. As per the Gartner’s analysis for worldwide dollar-valued IT; it says that IT spending has grown in 2016 at a flat percent of 0.0. However, 35% of growth is fairly incomparable by this benchmark, and if we look at Hortonworks’ results for this gone quarter: then the total revenue grew by 46% year over a year. 

This means, the Investors’ expectations are growing high and even they are tough to manage. To manage this kind of issues the industry observers and technology buyers should standardize the performance of both organizations against the rest of the industry before they make a knowledgeable conclusion.

As per recent survey —Teradata also reported revenue and its business shrink by 4% Year over a year. Leaving other things remaining equal, the analysis says that Hortonworks could generate more revenue than Teradata by 2020.

Let’s look on some of the data analysis pitfalls you should avoid before you are sucked in.

Confirmation Preference

If you have a proposed explanation in your mind; but you are only looking for the data patterns that support it and ignore all data points that reject It. Then let us see what will happen.

First, analyze the results of that particular patterns performed well and find the conversion rate on the landing page. This will help you to really perform high than the average you think. By doing or following such analysis you can use that as the sole data point to prove your explanation. While, completely ignoring the fact of those leads will qualify or the traffic to the landing page will be sub-par.

There is again a thumb rule which is very important to remember, you should never approach data exploration with a precise conclusion in mind; as most of the professional data analysis methods are built in a way that you can try them before you actually go and reject your proposed explanation without proving it or to reject it to the void. 

Correlation Vs Cause

Combining the cause of a fact with correlation somewhat will not show any action. While, when one action causes another, then they are most certainly correlated. However, just because two things occur together doesn’t mean that one caused the other, even when it seems to make some sense.  

You might find a high positive association between high website traffic and high revenue; however, it doesn’t mean that high website traffic will be the only cause for high revenue. There might be an indirect or a common cause to both that may help to generate high revenue more likely to occur when high website traffic occurs.

For example, if you find a high association between the number of leads and number of opportunities from a classic B2B data quest, then you might gather a high volume of leads with a high number of opportunities.

Here are some more things that you need to watch when doing data analysis:   

•    Do not compare unrelated data sets or data points and conclude relationships or similarities.

•    Analyze incomplete or “poor” data sets and make proper decisions based on the final analysis of that data.

•     Do not analyze the data sets without considering other data points that might be critical for the analysis.

•    The act of grouping data points collectively and treating them as one. Which means, looking at various visits to your website and creating unique visits and total visits as one and inflating the actual number of visitors and converting it to the best conversion rate.

•    Do not ignore any simple mistakes and oversights which may happen anytime.

The biggest question roaming around the industry is why one should go permanent rather than temporary? Well, there are many cons and pros defending the question; more to it the people in the room think that they may earn more with permanent positions along with many benefits. In some instances, this may be in another case. You have to look at the amount of work over a whole year and the bigger picture. While this might not always the best thing to jump into.

Taking a good break and moving in the right direction and up the ladder will definitely bring good progress in your career. This is what you see a lot in senior and permanent employees; who actually earn almost as much as they can from their professional and personal experience. More to salary; you will also entitle to have the below-mentioned privileges’ which include:

Here are few pros and cons of Temp Vs Perm

Temporary

Transparency & Flexibility

Most essential reasons most candidates look before they step in any organization is transparency and flexibility. Both of the reasons are cited by many candidates who are looking for Temp positions. The length of the projects they will be put in will give the exact picture about the time frame they will stay in the temporary project; but in addition, there are plenty of options like project contract extensions, holiday’s, flexibility in the working hours and more are attracting the jobseekers to opt for temp positions. Temp work is always a good option for those who want a bit of freedom and flexibility in their role.  

Financial Opening

Temp work is not just about flexibility and transparency, but the financial opportunities for temp workers are high and potentially more compared to the permanent employees; even the employers don’t need to be anxious about sick pay, holidays or pensions, and paying cash free for daily rate while as in permanent positions.    

Diversity & Practice

Many candidates like to opt for temp projects as they have diverse opportunities to go with and they can easily plan their lifestyle along with choosing the right fit role with good exposure.  There are fewer politics to worry about and no need to think about the benefits that come of gaining experience with diverse employers. Here you will have ample of opportunities to pick and work with.

Employer’s Choice

The best reasons that the contract market continues to thrive today is - it’s great for employers too; they have a choice to pick the employee with their required requirements.  With restrictions in their place, the hiring process for full-time is tougher than the temp positions. Filling the requirement for a certain period is manageable by offering good package and benefits.  However, for many employers, the contract can be a good alternative; as contractors often find themselves in high demand.

Permanent

Association & Safety

Today if we see, many employees are looking for these two reasons which are associated with their jobs and provide them the safety they are looking in for. Close association and safety are two essential things for the employees in today’s work atmosphere. Both need to be closely associated with any kind of work you are going with. Most of the employees like to pick permanent jobs for good association and safety. Whether they’re actual or apparent these kinds of benefits are more usually associated with permanent roles than temp positions.

Getting Further

A permanent position is more defined than temp and often offer strong career path than contract roles with clear opportunities towards the advancement within the organization. Moreover, the permanent employees are more likely to make a choice on the rewards of their hard work on a project than temp, who may previously be on their next project when the approvals are handed out.

Secured Pay

While choosing the temp role can add big numbers in your pay and make your financial map high.  However, a guaranteed pay cheque by the end of each month is a huge incentive for permanent employees, along with the benefits that come within – holiday pay, sick pay and any other bonuses the organization might offer.

Know where you like to land

Though flexibility, diversity, financial stability, are great for some employees, but what others are thinking to opt is what we need to prefer to know and where they are based and what are they doing on a daily basis. However, the permanent roles tend to offer to more locked-down employment practice.

What to opt?

While it is impossible to predict whether a temp or perm, obviously, there’s no ultimate answer to this question - the right answer is the one – that right fits for you.

But whichever side you like to choose, we will help you fit in that role as we being the best recruitment partners for many years now.